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MLS Expansion Could Benefit from Surge in US Sports Betting

Major League Soccer is at a pivotal point in its history with plans to expand the format from 28 teams to 30 by 2023. Austin FC were the latest team to enter the fold in the 2021 season, with Charlotte FC scheduled to join in 2022 and St Louis City SC confirmed for 2023.

This comes at a time when the league has enjoyed a resurgence in popularity and is attracting attention outside of the USA. This is due to an increase in the quality on the pitch and some key names getting involved behind the scenes including former player David Beckham, who is a part-owner of Inter Miami FC; and actor Matthew McConaughey, who is an investor at Austin FC. The continued arrival of well-known players from Europe such as Gonzalo Higuain has also helped to maintain global attention on the league.

Transfers & Coaching Speculation

With new expansion teams comes new players and coaches. Charlotte FC have already recruited former Racing Santander midfielder Sergio Ruiz, who became the club’s first-ever signing; and Premier League-winning full-back Christian Fuchs, who has left Leicester City. There has been no news on who will coach the team, but rumours should start circulating in the second half of 2021 when the recruitment process begins.

Best Mobile Apps to Bet on the MLS

With so many US states now offering legal sports betting, punters will be looking for the best places to wager on US soccer in their region. The best way to bet is via mobile applications and there are plenty to choose from.

For a great choice of betting options delivered on a reliable platform, US bettors might want to consider establish European brands such as Unibet. They are a highly-rated company that operates in many countries worldwide and offer great bonuses to new customers. Features such as a generous welcome bonus and an easy-to-use website and app according to WSN.com make them a popular option.

Another well-known name with over 100 years of history is William Hill. This famous UK bookmaker is already a big name in US betting and brings a weight of experience to sports wagering. Despite their heritage, they are a modern and forward-thinking company with a smart app that offers smooth navigation between sports markets.

US Punters who prefer to wager with household names from closer to home might be impressed by the DraftKings Sportsbook app. The fantasy sports specialists have made a big impression with their slick service since moving into sports betting. Other familiar names include BetMGM, BetRivers and Borgata Sportsbook who all offer a wealth of mobile sport betting opportunities.

A Bright Future for US Soccer

The fanfare surrounding the inclusion of Austin FC, combined with the opening of three new stadiums shows that the appetite for US soccer has reached new heights, and sports betting is set to boost popularity and revenues even further. The MLS has been established for a quarter of a century and organisers are already looking ahead to the next 25 years.

To maintain growth, an improved media rights package will have to be agreed upon in 2022, as well as investment in youth academies and infrastructure. The expansion of sports betting will play a key role as wagering companies form closer links with the league and its teams.


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Article title: MLS Expansion Could Benefit from Surge in US Sports Betting

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