According to a report by Football Insider, a naming rights deal has become Tottenham Hotspur chairman Daniel Levy’s ‘top priority‘ for Spurs as talks continue to be held with various companies – and the Lilywhites reportedly want a deal spread across 10 to 20 years worth around £25 million-per-year.
This comes after the club announced a multi-year partnership with shirt sleeve sponsor Cinch, with Levy now eyeing another financial boost for Spurs in the form of negotiating lucrative new commercial deals.
Daniel Levy sets out ‘top priority’ for Spurs
Tottenham suffered ‘irrecoverable‘ losses of around £63.9 million in their most recent financial results last November as Levy looks to attract Spurs income off the field where ever possible.
This has reportedly prompted him to set out a naming rights deal as his ‘top priority’ for the Lilywhites as talks allegedly continue with various companies.
Among these potential naming rights deals, sportswear company Nike and global giant Amazon have been linked with the rights – but Tottenham are reportedly holding out for an agreement worth £25m-per-year.
The deal would ideally be spread across 10 to 20 years according to this report with the club ‘focused’ on striking an agreement as this claim emerges.
Transfer Tavern take
Given the current climate and financial toll brought upon by coronavirus, Tottenham finding a suitable naming rights deal could come as a big boost off the field.
Time will tell whether they announce another partnership imminently, but it could now be crucial with other forms of income, like matchday ticket revenue, set to be delayed.
In other news: Jose Mourinho faces a potential worry as this journalist shares news, find out more here.
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