West Ham United could potentially earn a maximum of £22million in prize money if they win the Europa League – but GSB have already landed a £4m chunk from UEFA’s billions of commercial revenue.
The Lowdown: First time in the group stages
The Hammers kickstart their Europa League group stage campaign on Thursday evening away to Dinamo Zagreb before facing Rapid Vienna and Genk.
Following last season’s sixth-placed finished in the Premier League, David Moyes’ side face the prospect of proper Thursday night football for the first time in their history.
After splashing the cash on summer signings like Kurt Zouma and Nikola Vlasic, it has been announced how much money West Ham will earn from their participation in the UEFA competition.
The Latest: How much will they earn?
According to Football London, West Ham could earn a maximum of £22million in prize money if they go all the way to lift the trophy. However, they are already guaranteed some nice profit.
The report states that, according to football-coefficient.eu, 6.7 per cent of UEFA’s roughly £3billion commercial revenue will be allocated to the Conference League, with 58 per cent for the Champions League and 13.2 per cent for the Europa League.
From that remarkable UEFA income, the Hammers have banked £4m just for participating, will make £511,658 for every win, £170,552 for a draw and receive an additional £1.9million if they overcome the group stages and qualify for the knockouts.
The Verdict: Signs of how far they have come
These figures discussed that West Ham are going to receive just for participating in the European competition demonstrates how far the club has come since Moyes returned to the club in December 2019.
As well as the potential prize money, the revenue from TV deals, where they will get 40 per cent of the money available for England, will be a welcomed addition to the coffers at the club.
If the club can construct a good run in the competition and possibly earn qualification again next season with another strong Premier League showing, persistently having more of these enormous UEFA profits will only help every area of the club going forward.
In other news, journalist announces pleasing update about ‘happy’ West Ham player. Find out more here.
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