Speaking to Football Insider, pundit Noel Whelan has been left in awe by West Ham transfer news involving Real Madrid striker Luka Jovic.

The Lowdown: West Ham weighing Jovic swoop...

As per Eurosport, the Irons are now weighing a swoop for the Galacticos forward, having been long-term admirers of the Serbian.

It is understood that Jovic will not be in Carlo Ancelotti's plans for next season, which has prompted the Hammers to consider making a move for him before August 31.

David Moyes has long been on the lookout for a new forward as backup/competition for Michail Antonio, who spent his fair share of time on the sidelines over 2020/21.

The Latest: Whelan reacts...

Reacting to this Eurosport claim involving Jovic, pundit and former Premier League striker Whelan believes that it may just be the 'perfect fit' for West Ham.

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He also hailed what a potential bit of business that signing the 23-year-old would be for the Hammers, not to mention how their location in the English capital could be a massive selling point.

"Absolutely. The chance to live in London, this is what foreign players want," Whelan explained to Football Insider.

“When they’ve been at big clubs and places like Madrid, they want the capital kind of living down there. It’s a great opportunity.

“If West Ham can get this one over the line or pull it out the hat if he’s surplus requirements, then I’m sure both parties can come to an agreement.

“It might just be the perfect fit. Wow, what a bit of business that would be for West Ham.”

The Verdict: Best remaining option?

Links to new forwards have been scarce over these last few weeks, with Divock Origi and Martin Braithwaite standing out as names who are mentioned the most consistently.

Jovic, who has been called 'magical' by none other than superstar Lionel Messi, comes as another exciting option given his young age and plaudits - even despite the fact he can't muster much game time at the Bernabeu.

Former Eintracht Frankfurt boss Adi Hutter also heaped praise on the young striker earlier this year during his loan spell back at Deutsche Bank Park, branding Jovic 'absolute world-class' (realmadridlatestnews.com).

If West Ham could somehow land him before the transfer window deadline, it may just be a saving grace for Moyes.

In other news: 'Wow', 'Staggering', 'Cannot write this'...West Ham fans react as news now confirmed, find out more here.