Football finance expert Kieran Maguire believes that Celtic supporters are too loyal to not attend Parkhead if they’re allowed back in next season.
March is just a few weeks away and The Bhoys ran their season ticket renewal campaign at the same point last season and are expected to do the same this year. This is despite the fact that Scottish Premiership games are currently being played behind closed doors – due to the ongoing global pandemic and Scotland’s national lockdown.
Not only have Celtic suffered on the pitch during the 2020/21 campaign, but they are also expected to sustain similar woes away from it too with no matchday revenue hitting the club’s accounts.
Celtic could be dicing with fire after the Scottish Daily Mail suggested that Neil Lennon is expected to remain in charge until the end of the season, despite being deeply unpopular with the Green Brigade.
With this in mind, Maguire believes that they are too true to the club to carry out any threats of not renewing season tickets for the 2021/22 campaign.
Speaking to Football Insider, he said:
“Scottish football is strange in the sense that it has the highest proportion of money coming from ticket sales of practically any league in Europe.
“If we take a look at Celtic, they get 50 per cent of their revenue coming through the turnstiles.
“If season ticket renewals are poor, they do have a waiting list. I don’t think that one disappointing season will have too bad an impact. Let’s put it in context, they’ve won a trophy and probably going to finish second.
“Lots of people will threaten to cancel their season tickets but when it comes to the crunch, relatively few will carry that out.”
Transfer Tavern Verdict
Maguire is right. Celtic have some of the most passionate fans in world football and the club remains iconic for its noisy and vibrant European night at Parkhead.
We cannot see fans staying away, even if Lennon remains in the hot seat for next season. But with reports suggesting that huge changes are expected to take place, the question remains whether the Irishman will be there come the summer.
Time will tell. But whatever happens, we agree with Maguire that this will not put the supporters off from coming through the gates in their thousands.
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