According to reports out of Spain, West Ham United and by extension manager David Moyes have set their sights on Real Madrid striker Luka Jovic as the Galacticos reportedly make a decision on the player's future.

The Lowdown: West Ham set for interesting summer?

As the Hammers now become outside contenders for a top four place, with London rivals Tottenham and Arsenal seemingly in better positions, their pull in the next transfer window could hinge on whether they qualify for the Europa League or if they even go on to win the competition this season.

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Moyes has reportedly earmarked the signings of a centre-half and striker as major priorities for the club, with moves attempted in the winter, including for the likes of Darwin Nunez (Benfica) and Duvan Zapata (Atalanta).

As those transfers failed to come to fruition, West Ham must now look to the summer in an effort to boost Moyes' options for 2022/23, with news now surfacing on a brand-new striker target in Galacticos forward Jovic.

The Latest: West Ham 'fight' for Jovic...

As per Spanish sources, West Ham and Moyes are eyeing a move for the Serbia international, who is allegedly 'fed up' with life at the Bernabeu.

Real Madrid, who are also eager to see him leave the capital, are 'looking for the Balkan striker's exit' as the Irons 'fight' for his signature alongside their Premier League top-four competitors Spurs and Arsenal.

In addition, with both player and club eager to see Jovic depart, this report claimed that 'all roads reach an imminent agreement' with any interested club willing to negotiate.

Indeed, it seems that if West Ham take their interest further, a quick-fire summer deal could be on the cards.

The Verdict: Make a move?

Jovic's return for Eintracht Frankfurt points towards a striker with much ability when at the very peak of his powers. The 24-year-old notched a brilliant 17 goals and five assists over 25 Bundesliga starts in the 2018/19 season, perhaps illustrating why West Ham and Moyes have set their sights on him.

In more recent times, during Jovic's brief return to Frankfurt on loan last year, their ex-manager Adi Hutter lavished the forward with praise, branding him a 'world-class' player after a brace against Schalke 04.

Still fairly young, and reportedly on the market for around €30m (£25m), West Ham could give Jovic a new lease of life in the English top flight and take advantage of Real Madrid's willingness to strike a quick agreement.

In other news: Blow for Moyes as journalist says 'underrated' West Ham ace is now 'ready to leave', find out more here.